Zenscope Studio

Zenlog

Converting CMYK to RGB (and Vice Versa) in Illustrator CS2

I do most of my graphics work in Photoshop or Fireworks, but every so often a client sends me an Illustrator that uses CMYK color. Every time this happens, I realize that I’ve forgotten how to convert these things to RGB color for the web.

Here’s the simple 3-step process for converting CMYK files to RGB in Illustrator. I’m posting this as a reminder to myself, but hopefully it’ll help some other folks as well.

4 Organic SEO Steps to Outrank “Big Media” — Step 2: Write Good Code

Part two in a four-part series of beginners’ tutorials about ethical, organic search engine optimization. In this post I’ll discuss how lightweight, meaningful code can help your pages rank higher in search engines.

4 Organic SEO Steps to Outrank “Big Media” — Step 1: Pick Your Topic

When I started the Zenscope weblog early this month, I set out a challenge for myself: my article about the ABC News website redesign would outrank ABC’s own official announcement in Google searches about their new site’s launch.

I did it, and I’m going to tell you how.

Steal This Design! (the Ethical Way to Get Inspired)

I recently had the flattering experience of being asked if this website could be used as inspiration for someone else’s in-progress site design. I agreed, with a few conditions.

There’s a right way and a wrong way to “steal” from someone else’s design. The rules aren’t that different from the ones that separate inspiration from plagiarism in writing or art. Here are a few guidelines to keep you out of trouble as you gather kindling for your creativity.